_The identity of T-Lab, a trailblazing technology and innovation company, was shaped around a vision of a brighter tomorrow. The identity features gradient elements reminiscent of sunshine, symbolizing their commitment to illuminating the future. Soft greens in the palette aim to evoke a calming sense, portraying the future as a positive, inviting place.
_The choice of simple, honest
typography conveys transparency and trustworthiness.
T-Lab's distinctive logomark encapsulates their dedication to pushing boundaries and advancing
together into the future. Overall, the identity blends colours, light and simple typography,
to build an aura story of hope, honesty, and collaborative innovation.
This was done as a student work.